This British ad was apparently created "to make people reappraise marriage as the number of British people marrying drops to its lowest level since 1862."
Apparently making marraige "bad ass" is the only way they could come up with to make it the 'in' thing to do. Um, don't you think this is a good thing though that marraige is dropping? To me, it means that people are actually taking commitment serioiusly. And if the British really want to up their marraige rates then let the gays do it - I promise it would not only increase the rate but help the economy.